Make brands live & play
Brandsmith is a brand & visual communication design studio working across all media. Our reputation for innovative and effective design touches all disciplines from brand stategy and positioning, corporate identity, brand art direction and digital media. Our understanding of how brands are created has amassed major clients such as Hyundai Motor Group, Hyundai Card · Capital · Commercial, SK group, Lotte Mall, Dong-A Pharm., Hancom, Toyota…
Brandsmith is
Brandsmith is a brand visual communication design studio that combines talent and experience, founded in 2012. In an era of rapid transformation of industry, culture, and technology, we want to help create, change, and renew the brand of our clients.
Through our work, we propose a new way for brands to meet people, and for people to meet with brands. Technology and processes are very important conditions for creating a brand. Nevertheless, all of our work is with people and we understand this as an important process.
A brand must be associated with its company and its services or products, while also implicating diversity and vitality. Corporate business grows every day, every moment, so we focus on the vital identity and communication that we share.
Our Way
We aim to build a series of brand identity programs from the beginning when clients define their brands to the planning and execution stages of the practical brand experience, focusing on key touchpoints.
We are confident that the successful completion of the project stems from sincere collaboration and partnership with the client, and we study and strive to understand the client's goals and voices in depth to fulfill this role.
We seek differentiation by finding ways for clients to stand out. To do that, we constantly explore new ideas. And we don't hesitate to join a leading brand in finding new directions that require fresh and creative thinking.
We do
Branding Strategy
Brand Identity(BI/BX)
Corporate Identity
Design System
Brand Guidelines
Packaging
Signage System
Printed Design
Web & App Design(UI/UX)
We work with
Nonghyup
Daehong Communications
Dentsu Korea
Dong-A Pharm.
Doosan Infacore
Hancom
Hanwha Systems
Hyundai Motor Group
Hyundai Card
Hyundai Capital
Hyundai Commercial
Hyundai Life
Hyundai Pharm.
HDC
Lotte Mall
Naver Financial
Osstem Implant
Postvisual
Pixelscope
SK E&S
SK Holdings
SK Innovation
Tongyang Life Insurance
Toyota